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CPC & Estimated traffic/day for most common medical diagnosis/keyword Print E-mail
Thursday, 27 September 2007
Source: Google Analytics
Medical keywords are based on ICD-9

The long tail analyses below use Google Analytics data for CPC for about 1500 keywords for Adword campaigns. These graphs (linear and logarithmic scales) show great opportunities for hospitals/medical centers looking to increase web traffic according to these most common medical diagnosis/keywords. With a given budget, linear programming can optimize the number of clicks at the current CPC. Doing this in house can save thousands of dollars per month for portfolio style PPC campaigns. For optimal bidding given competitors' current bidding, stay tune for upcoming blogs.

Image

Image

Keywords

Search Volumelume

Estimated Avg.
CPC

Estimated Ad
Positionns

Estimated Clicks / Dayy

Estimated Cost /
 Day

 

 

lower

upper

upper

lower

lower

upper

lower

upper

Skin

4

$0.57

$0.85

1

3

3,034

4,347

$1,730.00

$3,720.00

Dental

4

$0.57

$0.85

1

3

1,661

2,480

$950.00

$2,120.00

Shock

3

$0.42

$0.63

1

3

715

915

$310.00

$580.00

Colon

3

$0.49

$0.74

1

3

559

788

$280.00

$590.00

Bladder

3

$0.37

$0.62

1

3

554

696

$210.00

$430.00

Twins

3

$0.34

$0.56

1

3

526

665

$180.00

$380.00

Allergy

3

$0.56

$0.83

1

3

495

659

$280.00

$550.00

Lung

3

$0.48

$0.72

1

3

514

648

$250.00

$470.00

HPV

3

$0.37

$0.62

1

3

510

639

$190.00

$400.00

Prostate

3

$0.59

$0.88

1

3

393

534

$240.00

$480.00

Warts

3

$0.54

$0.80

1

3

352

443

$190.00

$360.00


See the remaining by click on 'Read more'
Cough 3 $0.26 $0.49 1 3 331 414 $90.00 $210.00
Diarrhea 3 $0.34 $0.57 1 3 310 389 $110.00 $230.00
Lyme disease 3 $0.24 $0.45 1 3 300 375 $80.00 $170.00
Asthma 3 $0.55 $0.83 1 3 262 338 $150.00 $290.00
Rape 3 $0.26 $0.47 1 3 254 318 $70.00 $160.00
Obesity 3 $0.50 $0.75 1 3 245 312 $130.00 $240.00
Pneumonia 3 $0.09 $0.17 1 3 244 305 $30.00 $60.00
Gout 3 $0.57 $0.86 1 3 238 301 $140.00 $260.00
Headache 3 $0.41 $0.62 1 3 230 291 $100.00 $180.00
Child abuse 3 $0.60 $0.90 1 3 216 274 $130.00 $250.00
Scabies 3 $0.35 $0.52 1 3 198 251 $80.00 $140.00
Scar 3 $0.46 $0.69 1 3 190 250 $90.00 $180.00
Urinary 3 $0.45 $0.68 1 3 218 249 $100.00 $170.00
Anorexia 3 $0.36 $0.59 1 3 183 234 $70.00 $140.00
Strep throat 3 $0.09 $0.16 1 3 181 229 $20.00 $40.00
Hypertension 3 $0.49 $0.73 1 3 168 214 $90.00 $160.00
Constipation 3 $0.51 $0.77 1 3 157 200 $90.00 $160.00
Carpal tunnel 3 $0.43 $0.65 1 3 153 196 $70.00 $130.00
Multiple sclerosis 3 $0.58 $0.86 1 3 138 176 $80.00 $160.00
Schizophrenia 3 $0.48 $0.72 1 3 139 176 $70.00 $130.00
Hemorrhoids 3 $0.46 $0.69 1 3 118 150 $60.00 $110.00
Chest pain 3 $0.25 $0.46 1 3 120 150 $30.00 $70.00
Cystic fibrosis 3 $0.42 $0.63 1 3 118 148 $50.00 $100.00
Down syndrome 3 $0.41 $0.62 1 3 110 139 $50.00 $90.00
Abdominal pain 3 $0.26 $0.49 1 3 104 130 $30.00 $70.00
Osteoporosis 3 $0.54 $0.81 1 3 97 125 $60.00 $110.00
Bipolar disorder 3 $0.58 $0.87 1 3 95 122 $60.00 $110.00
Rosacea 3 $0.57 $0.85 1 3 88 116 $50.00 $100.00
Sciatica 3 $0.53 $0.80 1 3 90 115 $50.00 $100.00
Pain knee 3 $0.51 $0.77 1 3 90 115 $50.00 $90.00
Personality disorder 3 $0.34 $0.56 1 3 92 115 $40.00 $70.00
Dyslexia 3 $0.60 $0.89 1 3 90 114 $60.00 $110.00
Heartburn 3 $0.54 $0.81 1 3 87 111 $50.00 $90.00
Plantar fasciitis 3 $0.60 $0.90 1 3 85 110 $60.00 $100.00
Overweight 3 $0.49 $0.74 1 3 86 109 $50.00 $90.00
Endometriosis 3 $0.46 $0.69 1 3 85 107 $40.00 $80.00
Glaucoma 3 $0.46 $0.70 1 3 83 105 $40.00 $80.00
West Nile Virus 2 $0.10 $0.20 1 3 80 100 $9.00 $20.00
Hypothyroidism 3 $0.36 $0.54 1 3 72 99 $30.00 $60.00
Drug abuse 3 $0.56 $0.85 1 3 63 98 $40.00 $90.00
Scoliosis 3 $0.47 $0.70 1 3 76 96 $40.00 $70.00
Pain neck 3 $0.48 $0.72 1 3 74 95 $40.00 $70.00
Cataract 3 $0.54 $0.81 1 3 66 93 $40.00 $80.00
Bereavement 3 $0.51 $0.76 1 3 64 91 $40.00 $70.00
Pain shoulder 3 $0.41 $0.62 1 3 70 88 $30.00 $60.00
Emphysema 3 $0.42 $0.63 1 3 70 87 $30.00 $60.00
COPD 3 $0.50 $0.75 1 3 61 85 $40.00 $70.00
Cirrhosis 3 $0.35 $0.58 1 3 65 81 $30.00 $50.00
Pain hip 3 $0.37 $0.62 1 3 63 79 $30.00 $50.00
Sunburn 3 $0.19 $0.40 1 3 55 78 $20.00 $40.00
Bunion 2 $0.57 $0.86 1 3 51 71 $30.00 $70.00
Premature ejaculation 3 $0.61 $0.92 1 3 52 70 $40.00 $70.00
Dehydration 2 $0.26 $0.48 1 3 48 67 $20.00 $40.00
Concussion 2 $0.10 $0.21 1 3 49 67 $5.00 $20.00
Vitiligo 2 $0.48 $0.73 1 3 47 62 $30.00 $50.00
Toe closed 2 $0.53 $0.79 1 3 42 60 $30.00 $50.00
Scarlet Fever 2 $0.05 $0.09 1 3 47 60 $3.00 $6.00
Ear piercing 2 $0.23 $0.38 1 3 40 57 $10.00 $30.00
Pleurisy 2 $0.08 $0.17 1 3 41 57 $4.00 $10.00
Irritable bowel syndrome 3 $0.57 $0.86 1 3 44 56 $30.00 $50.00
Ganglion 2 $0.10 $0.18 1 3 46 56 $5.00 $20.00
Alopecia 2 $0.50 $0.75 1 3 38 54 $20.00 $50.00
Conjunctivitis 2 $0.14 $0.29 1 3 40 54 $6.00 $20.00
Atrial fibrillation 2 $0.56 $0.84 1 3 38 53 $30.00 $50.00
Heart failure congestive 3 $0.53 $0.80 1 3 41 51 $30.00 $50.00
Pinworms 2 $0.32 $0.53 1 3 45 51 $20.00 $30.00
Felon 2 $0.30 $0.50 1 3 33 51 $10.00 $30.00
Impetigo 2 $0.14 $0.23 1 3 41 51 $6.00 $20.00
Alzheimer 2 $0.48 $0.72 1 3 39 49 $20.00 $40.00
Palpitations 2 $0.24 $0.43 1 3 39 47 $10.00 $30.00
Borderline personality disorder 2 $0.41 $0.61 1 3 36 45 $20.00 $30.00
Gynecomastia 2 $0.59 $0.89 1 3 33 44 $20.00 $40.00
Sarcoidosis 2 $0.48 $0.72 1 3 29 44 $20.00 $40.00
Lipoma 2 $0.10 $0.23 1 3 29 44 $3.00 $20.00
Chickenpox 2 $0.11 $0.22 1 3 37 44 $5.00 $10.00
Ulcerative colitis 3 $0.57 $0.86 1 3 27 43 $20.00 $40.00
Hyperthyroidism 2 $0.24 $0.39 1 3 28 43 $7.00 $20.00
Mental retardation 2 $0.51 $0.76 1 3 33 42 $20.00 $40.00
Prostatitis 2 $0.48 $0.73 1 3 29 42 $20.00 $40.00
Hearing loss 2 $0.46 $0.69 1 3 28 42 $20.00 $30.00
Alcohol abuse 3 $0.60 $0.91 1 3 23 41 $20.00 $40.00
Hemochromatosis 2 $0.15 $0.31 1 3 28 41 $5.00 $20.00
Motion sickness 2 $0.52 $0.78 1 3 25 40 $20.00 $40.00
Hernia umbilical 2 $0.22 $0.37 1 3 30 38 $7.00 $20.00
Viral infection 2 $0.11 $0.20 1 3 29 38 $4.00 $8.00
Hemophilia 2 $0.33 $0.55 1 3 26 37 $9.00 $30.00
Rotavirus 2 $0.24 $0.45 1 3 28 37 $7.00 $20.00
Memory loss 2 $0.54 $0.81 1 3 29 36 $20.00 $30.00
Diaper rash 2 $0.53 $0.79 1 3 23 36 $20.00 $30.00
Lichen planus 2 $0.26 $0.38 1 3 27 36 $7.00 $20.00
Goiter 2 $0.14 $0.24 1 3 29 36 $5.00 $9.00
Trigeminal neuralgia 2 $0.41 $0.62 1 3 25 33 $20.00 $30.00
Aortic aneurysm 2 $0.45 $0.67 1 3 21 32 $10.00 $30.00
Anorexia nervosa 2 $0.34 $0.57 1 3 23 32 $8.00 $20.00
Tachycardia 2 $0.23 $0.43 1 3 23 32 $6.00 $20.00
Fetal alcohol syndrome 2 $0.22 $0.41 1 3 26 32 $6.00 $20.00
Psychosis 2 $0.34 $0.57 1 3 22 31 $8.00 $20.00
Abnormal Pap 2 $0.17 $0.34 1 3 22 31 $4.00 $20.00
Fifth disease 2 $0.10 $0.17 1 3 25 31 $3.00 $6.00
Molluscum contagiosum 2 $0.59 $0.88 1 3 20 30 $20.00 $30.00
Obsessive-compulsive disorder 2 $0.42 $0.63 1 3 24 30 $20.00 $20.00
Shortness of breath 2 $0.33 $0.55 1 3 26 30 $9.00 $20.00
Bruit 2 $0.26 $0.43 1 3 19 30 $6.00 $20.00
Aphasia 2 $0.46 $0.70 1 3 19 29 $9.00 $30.00
Tremor 2 $0.22 $0.41 1 3 18 29 $5.00 $20.00
Jaundice 2 $0.14 $0.24 1 3 19 29 $3.00 $7.00
Hydrocephalus 2 $0.13 $0.22 1 3 20 29 $3.00 $7.00
Herpes zoster 2 $0.25 $0.45 1 3 21 28 $6.00 $20.00
Chronic fatigue syndrome 2 $0.61 $0.91 1 3 21 27 $20.00 $30.00
Muscle spasm 2 $0.28 $0.46 1 3 18 27 $6.00 $20.00
Pain low back 2 $0.50 $0.76 1 3 15 26 $8.00 $20.00
Petechiae 2 $0.23 $0.34 1 3 17 26 $4.00 $9.00
Pityriasis rosea 2 $0.16 $0.29 1 3 18 26 $3.00 $8.00
Sweating excessive 2 $0.63 $0.94 1 3 18 25 $20.00 $30.00
Stuttering 2 $0.55 $0.82 1 3 14 25 $8.00 $30.00
Bleeding rectal 2 $0.32 $0.48 1 3 20 25 $7.00 $20.00
Urticaria 2 $0.18 $0.33 1 3 16 25 $3.00 $9.00
Polymyalgia rheumatica 2 $0.48 $0.62 1 3 19 24 $10.00 $20.00
Encephalopathy 2 $0.11 $0.25 1 3 18 24 $2.00 $7.00
Head injury 2 $0.46 $0.69 1 3 14 23 $7.00 $20.00
Insect bite 2 $0.23 $0.44 1 3 20 23 $5.00 $10.00
Thoracic outlet syndrome 2 $0.14 $0.29 1 3 23 23 $4.00 $7.00
Breast lump 2 $0.52 $0.78 1 3 17 22 $10.00 $20.00
Palliative care 2 $0.60 $0.90 1 3 16 21 $10.00 $20.00
Seborrheic dermatitis 2 $0.42 $0.60 1 3 17 21 $7.00 $20.00
Tourette 2 $0.31 $0.45 1 3 13 21 $4.00 $10.00
Mastitis 2 $0.10 $0.20 1 3 13 21 $2.00 $5.00
Amyloidosis 2 $0.07 $0.16 1 3 15 21 $2.00 $4.00
Cleft palate 2 $0.50 $0.75 1 3 11 19 $6.00 $20.00
Polycystic kidney 2 $0.40 $0.60 1 3 12 19 $5.00 $20.00
Breast female 2 $0.34 $0.56 1 3 15 19 $6.00 $20.00
Chiggers 2 $0.25 $0.40 1 3 12 19 $3.00 $8.00
Pilonidal cyst 2 $0.15 $0.24 1 3 16 19 $3.00 $5.00
Hydrocele 2 $0.09 $0.16 1 3 15 19 $2.00 $4.00
Ankylosing spondylitis 2 $0.47 $0.71 1 3 13 18 $7.00 $20.00
Common cold 2 $0.37 $0.62 1 3 11 18 $5.00 $20.00
Blepharitis 2 $0.27 $0.41 1 3 16 18 $5.00 $8.00
Acidosis 2 $0.22 $0.32 1 3 12 18 $3.00 $6.00
Hypothermia 2 $0.11 $0.20 1 3 12 18 $2.00 $4.00
Sebaceous cyst 2 $0.10 $0.19 1 3 14 18 $2.00 $4.00
Deep vein thrombosis 2 $0.45 $0.68 1 3 10 17 $5.00 $20.00
Breast disease 2 $0.41 $0.62 1 3 13 17 $6.00 $20.00
Neutropenia 2 $0.31 $0.46 1 3 11 17 $4.00 $8.00
Torticollis 2 $0.28 $0.42 1 3 10 17 $3.00 $8.00
Tinea versicolor 2 $0.26 $0.40 1 3 13 17 $4.00 $7.00
Screening cancer 2 $0.54 $0.81 1 3 10 16 $6.00 $20.00
Hallux valgus 2 $0.33 $0.49 1 3 11 16 $4.00 $8.00
Cradle cap 2 $0.31 $0.45 1 3 13 16 $5.00 $8.00
Post-traumatic stress disorder 2 $0.50 $0.76 1 3 12 15 $7.00 $20.00
Flat foot 2 $0.43 $0.64 1 3 10 15 $5.00 $10.00
Rectocele 2 $0.32 $0.47 1 3 10 15 $4.00 $7.00
Heat stroke 2 $0.22 $0.41 1 3 12 15 $3.00 $6.00
Hallucinations 2 $0.22 $0.39 1 3 10 15 $3.00 $6.00
Gastroparesis 2 $0.22 $0.37 1 3 11 15 $3.00 $6.00
Pica 2 $0.18 $0.37 1 3 11 15 $3.00 $6.00
Syncope 2 $0.11 $0.24 1 3 12 15 $2.00 $4.00
Hormone replacement therapy 2 $0.64 $0.96 4 6 7 14 $5.00 $20.00
Abrasion 2 $0.45 $0.67 1 3 8